Wilmington Cosmetic Dentist
Brighten, balance, and bring out your best
Want a subtle boost or a bold change? We offer teeth whitening, veneers, and Invisalign clear aligners. Our Wilmington cosmetic dentist, Dr. Friberg,DDS, uses digital previews and trial smiles so you can see your results before treatment begins.
Written by the Thrive Family Dental team. Medically reviewed by Dr. Ben Friberg, DDS.
Last reviewed: June 2026.
The confidence boost you’ve been waiting for
Whether you’re here for subtle polish or a full glow-up, working with a Wilmington cosmetic dentist should feel exciting, not intimidating. At Thrive Family Dental, we blend advanced techniques with an eye for detail to create a smile that feels like you, only better.
Conquer your dental fears
Feel safe and supported
We built this practice to help alleviate dental anxiety, designing every detail with your comfort in mind.
- Weighted eye masks
- Blankets
- Noise-canceling headphones
- Netflix
- Spacious rooms designed for calm
- Deep pressure therapy from our on-site Rehabilitative Facility Dog
No judgment. No pressure.
Just care rooted in love, dignity, and respect.
What makes cosmetic dentistry at Thrive Family Dental different?
Every cosmetic consultation at Thrive Family Dental includes a digital smile preview, allowing you to see your potential results before committing to treatment.
Your Wilmington cosmetic dentist, Dr. Friberg combines advanced dental technology with a thoughtful, detail-focused approach to design cosmetic results that enhance your features, fit your goals, and still feel like you, only brighter.
Envision your future smile
“If I could give more stars, I would. Meadow, the therapy dog, made the visit feel so special and calming, and Dr. Friberg and his wonderful, caring, and highly competent staff are absolute superstars. The same-day porcelain crown was an unexpected surprise. 10/10 — highly recommend!”
– Ori B.
800+ 5-Star ReviewsA better way to get the cosmetic dentistry you need
At Thrive Family Dental, Dr. Friberg and our friendly team offer personalized cosmetic dentistry in Wilmington with a focus on comfort, artistry, and results that feel true to you. From your first consultation to your final reveal, we’ll guide you with honesty, advanced technology, and a commitment to helping you love your smile.
Cosmetic Dental Treatments
Veneers
Transform the shape, color, and symmetry of your smile with custom-crafted veneers. We use digital previews, 3D-printed models, and trial smiles to ensure you love the way you look, before anything is permanent.
Invisalign
Straighten your teeth discreetly and comfortably with Invisalign clear aligners. This nearly invisible orthodontic option fits your lifestyle and helps you achieve the confident, aligned smile you’ve always wanted.
Limited offer: 15% off for our first 100 Invisalign patients!
Teeth Whitening
Brighten your smile in just one visit with Smile Perfected professional teeth whitening. This safe, effective treatment helps lift years of stains and gives your smile a fresh, natural-looking glow.
Smile Perfected whitening is available for $185, with a $30 discount when bundled with your dental cleaning.
What should I expect at my cosmetic consultation?
Your cosmetic consultation is all about understanding your goals and helping you see what’s possible for your smile.
Talk through your goals
Dr. Friberg will ask what you’d like to improve, such as color, shape, chips, spacing, or alignment.
Check your smile
We’ll examine your teeth, gums, and bite to make sure your treatment plan is right for you.
Preview your results
You’ll see a digital preview of your potential smile before committing to treatment.
Review your options
We’ll walk you through the best options for your smile, such as whitening, Invisalign, veneers, or same-day crowns.
Know what comes next
Before you leave, we’ll explain your treatment plan, timeline, and what to expect after care.
Whitening and Invisalign usually require no downtime. After veneers, mild sensitivity for a few days is normal and should fade on its own.
Cosmetic dentistry questions, answered
How much does cosmetic dentistry cost in Wilmington?
Cost depends on the treatment. We currently have a 15% off Invisalign for our first 100 patients. We’ll give you an exact quote at your consultation, and we accept insurance and offer financing options and membership plans to make treatment manageable.
How long do veneers last?
With good oral hygiene and regular checkups, porcelain veneers usually last 10–15 years before they need replacing. Avoiding hard foods and wearing a nightguard if you grind your teeth helps them last longer.
Is professional teeth whitening safe?
Yes. Professional whitening supervised by a dentist is safe for most patients and uses controlled, dentist-grade products. Because we customize the treatment to your teeth, it’s gentler on enamel and more effective than store-bought kits.
Am I a good candidate for Invisalign?
Most adults and teens with mild to moderate crowding, gaps, or bite issues are good candidates for Invisalign. The best way to know is a consultation with Dr. Friberg, who can confirm whether clear aligners or another option fits your smile.
Does dental insurance cover cosmetic dentistry?
Purely cosmetic procedures usually aren’t covered by insurance, but treatments with a functional benefit, such as Invisalign or certain restorative work, may qualify for partial coverage. Our team will help you check your benefits before you commit.
How do I get started?
Book a cosmetic consultation at our Wilmington office. Dr. Friberg will examine your smile, talk through your goals, and show you a digital preview of your possible results before any treatment begins.
You matter.
Excellence matters.
Stress-free dental care doesn’t happen by accident. Your experience is built on expertise, precision, and a commitment to getting every detail right. With advanced technology, skilled hands, and a team that never cuts corners, we make every visit worth your time.
#1
Voted a favorite
Wilmington dentist.
1000s
Smiles transformed with award-winning care.
300+
Training hours completed by our Rehabilitative Facility Dog.
Your smile deserves a spot on our calendar. We can’t wait
to see you.
Feel at Home
Visit Our Studio
Do you suffer from dental anxiety? Your smile is safe here. Thrive Family Dental is a calm space with kind people. No rush and no pressure. Enjoy complimentary comfort add-ons proven to reduce fear and put you at ease.
Se habla Español. ¿Prefieres español? Llámanos al (910) 240-4797 y con gusto te atendemos.
8115 Market St.
Suite 204
Wilmington, NC 28411
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Monday–Thursday: 8am–4pm
Friday: By Appointment
